Display card



' Sept. 27,1927. 1,643,421

A. J. ROWAN DISPLAY CARD Filed March 1926 IN V EN TOR.

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Patented Sept. 27, 1927.

UNITED STATES PATENT oFF-icn.

ALBERT J. ROWAN, OF PROVIDENCE, ItTrIODE ISLAND, ASSIGNOR, BY MESNEASSIGN- MEN'IS, TO UNGAS MANUFACTURING COMPANY, OF PROVIDENCE, RHODEISLAND,

A CORPORATION OF RHODE ISLAND.

DISPLAY oenn.

Application filed March 31, 1926.. Serial No. 98,721.

This invention relates to an improved means of fastening or securing afigure device to a display card; and has for its ob ect to provide adisplay card having openings therein through which the arms of thespring clip extend to grip the body of the display device and secure andretain the same on the card without the use of cement.

lVith these and other objects in view, the

to invention consists of certain novel features of construction, as willbe more fully described, and particularly pointed out in the appendedclaim.

1n the accompanying draw ngs:

Figure 1 is a perspective vlew llustrating the figure device as securedto a dlsplay card, the tabs of the card hiding the arms of the clip.

Figure 2 is a face view of the card showing in outline the tabs as cutwith one portion remaining attached to be raised from the stock on thedotted lines thereof.

Figure 3 is a sectional elevation through the tabs showing them raisedfrom the plane of the stock. I I

Figure 4 is a perspective view of the cllp as cut from a strip of sheetstock and before being folded.

Figure 5 shows the cllp folded wlth its 3() arms extending upwardly andinwardly.

Figure 6 is a sectional elevation showing the clip with its armsextendmg upwardly through the openings in the card and engaging the bodyof the figure and the tabs as covering the arms of the clip.

Figure 7 is a top view showlng a fragmental portion of the card with thefigure in section and the arms of the clip recessed to lit and engagethe body of the figure.

It is found in mounting a figure such as a cupie and the like, upon adisplay card, for instance as employed in the advertlsing of baby ringsor other article, necessary to provide some means for securing thefigure to the card so that it will not be accidentally broken away ordisconnected from its seat.

or supported position. It is found in practice that cement will notaccomplish thls purpose as it has not sufficient strength to accomplishthe object in a practical way. Therefore, to provide suitable securmg orfastening means for retaining the figure on the card, I have provided aspring clip having arms extending through spaced openings in the card,the arms being arranged to grip the sides of the figure and retain it inthe desired position on the card. In some instances where it is desiredto conceal the arms of the spring clip, I have cut tabs and raised themfrom the card itself to lie over or against the spring arms to cover orhide them from View; and the following is a detailed description of thepresent embodiment of my invention and showing one means by which theseadvantageous results may be obtained:

With reference to the drawings, 10 designates the display card which isherein shown as being provided with a pair of spaced openings 11 fromwhich openings are cut and raised the tabs 12 leaving an integral crossbar between them; also this display card may be provided with openings13 to receive and display a finger ring 9 or other device to beexhibited, the same being herein shown as also provided with a tongue 14raised from the stock and adapted to be passed through the ring tosecure it in its openings. In order to render the display attractiveparticularly in the sale of baby rings and like articles, it is found ofadvantage to mount a small image or figure of a cupie or the like, uponthe card to attract the the attention of the purchaser and in order tosecurely mount this image or figure upon the card, I have formed aspring clip 16.

which is preferably constructed from a strip of metal 17 out to lengthand having its end portions 18 turned up providing resilient arms, theextremities of which are prefer.- ably concaved as at 19 to engage andfit the sides of the rounding body of the figure 20. These arms 18 arearranged to extend up through the tab openings 11 and the metal strip 17bet-ween the arms engages the under side of the cross bar 15 of the cardstock, whereby the figure when gripped by the arms is held firmly seatedagainst this cross bar, the resiliency of the arms permitting considerable movement of the image in its seat- 100 ed position andpreventing the same from being accidentally released therefrom. Also insome instances where it'is desired to cover or hide the resilient arms18 of the clip the tabs 12 are permitted to lie against 105 these armsto hide the same.

My improved means of securing the figure to a card is very simple,practical and effective.

The foregoing description is directed solely towards the constructionillustrated, but I desire-it to be understood that I reserve theprivilege of resorting to all the mechanical changes to which the deviceis susceptible, the invention being defined and limited only 10 by theterms of the appended claim.

I claim In combination, a display car'd adapted to mount a figure devicethereon having a pair of spaced tabs cut and raised from the stockleaving a cross bar between them, a spring clip havin arms straddlingsaid bar and exadapted to grip the figure between them and secure it tothe face of the card, said tabs being arranged to hide the. clip arms.

In testimony Q i ALBERT J. ROW'AN.

whereof I aflix'my signature.

tending t rough said tab openings and 7

